NexGen Nutrition is workout supplement company with the goal to provide their customers with the best supplements, using premium ingredients.
In order to grab their part of the market, a social media campaign was created to launch their product and grab consumer attention. Using paid social media advertising, we set out to release over 50 posts to Instagram, Twitter, & Facebook from the eve of Black Friday to Cyber Monday.
Our campaign flooded the social media streams, engaging consumers across multiple touch points. The launch of NexGen Nutrition was an overnight success and gave them a great break through into their desired market.